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Creating Content That Connects: Using Engagement to Increase Sales

  • California Jazz Conservatory Berkeley, CA USA (map)

Dive into the art of crafting content that resonates with your audience, fostering a meaningful connection that transcends the digital world.

In this session, we’ll cover key music-centered marketing strategies, including:

  • Crafting Authentic Stories: Learn to tell your brand story in a way that captivates and engages your audience.

  • Social Media Mastery: Harness the power of social platforms to create a buzz around your music and brand.

  • Video Content Essentials: Explore the impact of video content and discover how to create visually stunning and shareable videos.

  • Email Marketing Techniques: Delve into effective email campaigns to nurture your fan base and drive sales.

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